Our Story

Hey!! This is Heather, one of the co-founders of No Prince Charming Apparel. Thank you so so much for supporting this labor of love from our three-person team.
Growing up, it was like we were taught to sit pretty and quiet while Prince Charming swept in to be the hero of the story. Whether it was Dad, or a brother, or a boyfriend...all our lives we were told that *someone else* would save us if we ever needed it. 

But then we grew up.

And now we know that in *our* story...the Princess saves herself.

So welcome to our sisterhood. We're a community of women who fight—whether that's fighting expectations, toxic relationships, or old versions of ourselves. 5% of profits go towards Peace Over Violence, a self defense initiative for at-risk women. 

The future is female, and it's filled with fighters. Welcome to our sisterhood of over 10,000 incredible women. Check out our Instagram for more pics!